Are you considering a roadside sign to market your business, promotion, or event? Roadside signs are effective when:
- Your target market is local and driving by your sign.
- Your sign is not only highly visible but your message is easy to read. Your message should be short and to the point but any abbreviations should be easy to figure out. Too many abbreviations make your sign slow to read and people may not be able to read your entire sign while driving by.
- Your sign is a reflection of your business or event so your sign should look professional.
If your target market and sign meets these requirements a roadside sign is perfect for you and most often will be the most cost-effective means of promoting your business or event.